Challenge
Develop a robust digital marketing strategy to generate qualified B2B leads from different segments to prospect Medicar's core product, the protected area.
Idea and solution
Our team developed a strategy for capturing and qualifying leads, offering the main benefits of the protected area. Therefore, by optimizing ads, focusing efforts on channels with high returns and leveraging the strength of the brand, we managed to deliver excellent results. The main highlight was the WhatsApp Marketing strategy.